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My fields of interests are copywriting, advertising and marketing strategy.
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I was lucky enough to start working in digital marketing industry already during my studies. In fact, it was a business development agency, so I had chance to learn about all essential areas - branding, advertising, strategy, social media, design and development.
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Being involved in wide range of activities boosted my versatility and shaped my career path to the account and project management. Still, I believe that the most value in my work comes from my creative potential enriched with the sense for strategy.
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Fields of interest
T-shaped skills
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If you are familiar with the T-shaped skills concept, you know that the horizontal bar represents the ability to understand and to work across disciplines and the vertical bar represents the depth and expertise in a single field.
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My horizontal bar would be anything related to digital marketing and my vertical bar would be marketing strategy seasoned with copywriting and advertising.
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Nathan for you
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When I started with my first agency job, my family and friends kept asking me how things work there. Since business development is basically improving any business in any kind of way, I used to tell people to watch Nathan for you TV show in order understand what we do. Of course it wasn't like that, but people understood the essence. If you haven't seen it yet, you probably should.
My jobs
Marketing Project Manager
Sofascore
Oct 2023 - present
Sofascore is the leading provider of advanced sports insights. We turn complex data into instant understanding for fans and followers of every sport, everywhere.
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The Marketing Project Manager role serves as the bridge between the Product and Marketing departments, ensuring that all initiatives are meticulously planned and executed."
Head of Operations
Younited agency
Jan 2019 - Aug 2023
After 2 years of being the account manager, in January 2021 I was promoted and became the Head of Operations.
I lead the team and work on multiple projects related to branding, strategy, advertising, web design and development. This diverse role gives me the opportunity to learn about various clients' industries such as real estate, tourism and e-commerce.
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We work on local and international projects.
Project leader
Hidden Krk
Oct 2017 - Nov 2018
After leaving my first agency job, my ex teammate asked me to join his company and to lead the Hidden Krk web project. It was a startup project funded by EU program.
From the plain idea to the website that earned money by itself in less than a year. Without a team. Just two of us and the outsorced design and development. Here I gained a lot of experience dealing with branding, finding partners, booking engine and payment gateway implementation, advertising, negotiating and much, much more.
Business developer
Deegeetal
Dec 2015 - Apr 2017
My first agency job. The role of a business developer was the mixture of three fields: creative work, advertising and client service. I did lots of copywriting for the digital campaigns, but also participated in developing and conducting digital strategies.
Working directly with clients helped me gain skills such as sales and acquisition, pitching, presentation and client education.
Work & Travel worker
Swan Mountain Outfitters
Jun 2015 - Sept 2015
I did my Work & travel program during the summer 2015. in Glacier National Park, Montana. I worked for a huge company that offers horseback rides and snowmobile tours in mountains. They also run bars, restaurants, lodges, farms and much more.
My boring obligations: making coffe, serving roast beef sandwiches, restocking the store, serving beer and whiskey, watering plants, mopping the floor.
My cool obligations: painting the barn, cleaning the corral with horses, saddling horses, loading the hay truck, maintaining the hiking trails in the national park.
However, I had chance to see how tourism works in the US, how they do customer care, handle millions of tourists, how they go through crisis situations etc.
I experienced all of that in one of the most beautiful places in the world.
My voluntary experience
Association member
Human Resources team
2011 - 2015
I joined this student association to meet more people, work on student projects and to have more opportunities.
As a part of human resources team, I was participating in projects related to educations, event planning, recruitment, teambuildings etc.